The Team


Rachel LaValley, Coach

I discovered my love for movement and fitness as a young girl in the Eau Claire YMCA gymnastics program. This interest grew and brought me to UW-La Crosse where I was part of the Swim & DivIMG_0001e team as a national competitive diver. I decided to pursue a career in health and fitness because I wanted to inspire, encourage, and motivate others to enjoy movement. In 2012, I graduated with my Bachelors in Science after studying Exercise and Sport Science and Nutrition. Since then, I have been working at the La Crosse Area Family YMCA as a personal trainer, group exercise instructor, and LIVESTRONG as the YMCA assistant coordinator. Along with joining the Fitness Lying Down team, I will be working towards my Masters in Public Health at UW-L this fall. In my free time you will find me on my bike, hiking, on the water, attempting to cook, or lounging with my cat.


Anthony Dix, Co-Owner

I have a passion for teaching and coaching. I’m very fortunate to combine those passions with a love for fitness as Co-owner of Fitness Lying Down.

Over 5 years ago, I was dissatisfied with the fitness options in the La Crosse area and created Coulee Region Boot Camps to help others maximize their fat loss and fitness goals while not spending countless hours in the gym. Those years have allowed me to coach thousands of group sessions and help hundreds of people.

While I do believe in high intensity training and hard work, quality movement takes priority over intensity. Quality is always more important than quantity.  No matter what your goal is (fat loss, injury prevention, strength, etc..) a foundation of graceful movement will always help you reach that goal more efficiently, enjoyably, and safer. I am also certified in the Functional Movement Screen (Levels 1 & 2), as well as a Youth Fitness Specialist and High School Strength and Conditioning Coach through the International Youth Conditioning Association.

Cory Cripe, CSCS Co-Owner

I have been interested in lifting weights, exercise, fitness, etc for most of my life. This interest led me to earn a B.S. in Exercise and Sport Science from the University of Wisconsin – La Crosse with an emphasis in Fitness and a concentration in Strength and Conditioning in 2001.  Along with my university education, I also am a Certified Strength and Conditioning Specialist through the National Strength and Conditioning Association (NSCA CSCS), FMS Level 1 Certified though Functional Movement Systems, and DVRT Master Instructor.

There have been (and still are) many experiences in my professional, and personal, life that continuously form me into the fitness professional I am today. Much of my personal experiences are shaped by my faith and relationships with the people in my life – I am blessed to have a beautiful wife of 13 years and three wonderful children: Sophia (10), Oliver (7), & Ruth (4).

Overall, my blogging goal is that I may share with you fitness thoughts, reflections, ideas, ramblings and that you may walk away with a little more insight into the fitness world and your personal workouts may have a different shape and movement to them!