1501 Saint Andrew Street 202, La Crosse, Wisconsin 54603

Fitness Isn’t About the Gym. It’s About This…

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Fitness Isn’t About the Gym. It’s About This…

At Fitness Lying Down in La Crosse, Wisconsin, we believe personal experience should be the foundation of every fitness recommendation. In this episode of Strong Brew, FLD owner and strength coach Cory Cripe dives into a behind-the-scenes reality most people don’t think about: how often exercises are assigned without being tested — not by clients, but by the coaches themselves.

Yikes. 😬

Whether it’s a trending movement on social media or a new drill learned in a weekend course, too many coaches skip the most important step in quality personal training: experiencing the work first. When coaches don’t go through the movement themselves, it leads to poor instruction, lack of empathy, and even injury risk for the people they serve.

In this episode, Cory talks candidly about:

  • Why fitness professionals must practice what they preach
  • The power of humility and curiosity in strength training
  • How tried-and-true methods like core strength training get lost in favor of flashy content
  • Why movement quality matters more than entertainment value
  • How to raise the standard in group fitness and personal training environments

So if you’re working with a coach — or thinking about hiring one — this episode will give you the insight you didn’t know you needed. And if you’re a coach yourself? This is your friendly nudge to walk the walk before you talk the talk.

At FLD, we don’t believe in cookie-cutter programs. Our personal training and group fitness sessions are rooted in tested, proven systems that prioritize movement integrity, core strength, and injury prevention — all tailored to help you move better in real life.

Located in La Crosse, Wisconsin, we specialize in helping adults build strength and confidence through smart, effective strength training. Whether you're new to fitness or looking to upgrade your approach, we’ve got you covered.

Get started today with our 3-week introductory experience. You’ll learn how to train smarter, not harder — and finally discover a gym that meets you where you're at.

Join Our 3-Week Introduction

We're Here to Help You Become Your Best Self!

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